Many stigmas are attached to flash applications and still hunt this cool development tool. These outdated issues were the results of old flash bugs and limitations that no longer hold true. Flash has been in the market now for more than 10 years and has a penetration of more than 98%. It is here to stay. In this post we will address the five common flash myths and show you that flash is worth your investment.

Full Flash Website Cannot be Indexed and Optimized:
Designers put all flash pages in one movie, making it hard for search engines to find and crawl the different pages of the website.

FACT: This issue stands true for the SEO engineers who have no experience in flash website optimization. However, there are many available java scripts that will allow website indexing. If you are using swfobject , SDK or any other scripts for flash indexing, you can define and build your website structure and tell Google how and what to index in your full flash website.

Specialized flash SEO companies have the necessary knowledge to successfully optimize your flash website and will allow Google and Yahoo to index the entire site. Many successful agencies like Solution416 are achieving top 3 spots ranking on Google, Yahoo, and Ping. They even can achieve double listing per page. Example "monogramming Toronto " will show you that sue monogram has achieved top ranking and has double ranking.

Flash Takes Too Long to Load and Start.

People claim that a flash website takes too long to load, so the user may get bored and leave your site.

FACT: This issue is more related to bad development practice than flash facts. If the developer/designer building your website decides to put everything into one movie, then the loading of the website will be very slow.

Good developers create a container in which they load different movies on demand. We even encourage the use of several sub container into the flash movie, and we dedicate one for animation other for text. This later techniques will present the reader always with tech contents even if tech animation is still going. These techniques reduce the load time from seconds to milliseconds, even transform some flash websites to load faster than HTML or Joomla websites.

Flash is expensive to design and develop
Flash development is very expensive and the extra cost is not justified.

FACT: When you build a flash website from scratch (not a template), the majority of the price is allocated toward the customization and the intellectual copyright. When the consumer understands that he is paying to get one of a kind website design and animation, then flash development becomes inexpensive. How else can you justify paying millions for a Picasso original? If you want flash templates, they are available and are very cheap.

Flash rarely focuses on the needs of the site visitorFlash rarely focuses on the website visitor needs and is distracting.

FACT: If a website does not concentrate on grabbing the attention of its visitor, and does not facilitate the conversion from visitor to client, then this is a design issue more than a flash issue.

If the website has too much animation, long intros, trailers and transitions or make you guess how to navigate between its pages then this is also a design and development issue. We believe at that point you need to hire a new designer, not change technology.

Flash animation can be an effective tool to deliver your message since we as a species we cannot ignore movement, so when an animated message slide in front of us, we read it .

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